AVEX Customer Day recap

On 12 February 2025, AVEX hosted its Customer Day at the newly redeveloped NBC Conference Centre. During this exclusive event, guests had the opportunity to go behind the scenes at one of the Netherlands’ most innovative event venues.

Following widespread media coverage of the rebuilding of NBC Conference Centre and the project’s international Inavation Award, we noticed growing interest in the technology behind the venue. That inspired us to invite customers and partners to experience the project firsthand and gather inspiration for their own audiovisual ambitions.

An exclusive behind-the-scenes tour

During the Customer Day, visitors explored the audiovisual solutions that have prepared the renewed NBC Conference Centre for the future.

In small groups, attendees joined guided tours showcasing both the visible and technical sides of the venue. They discovered not only what visitors see, but also the technology operating behind the scenes to deliver flexibility, efficiency and ease of use.

One of the highlights was the largest 3D projection set in the Netherlands, creating a truly immersive visual experience for events. Attendees also gained insight into the advanced AV-over-IP infrastructure, which connects the entire audiovisual ecosystem of the conference centre and enables centralised management and control.

For this innovative solution, AVEX and NBC Conference Centre were awarded the international Inavation Award 2025.

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Meeting the experts behind the project

The afternoon wasn’t only about experiencing the technology. It was also an opportunity to share knowledge and expertise.

During an interactive session, specialists from AVEX and NBC Conference Centre discussed the rebuilding process following the 2022 fire and explained the key decisions behind the design of the venue’s new audiovisual infrastructure.

They shared both the challenges and successes experienced throughout the project.

Visitors were encouraged to ask questions and engage directly with the project team and technology partners, leading to valuable conversations on topics such as:

• AV-over-IP
• LED technology
• Audiovisual infrastructure
• Future-ready event venues
• Flexible management of AV systems

Inspiration across multiple industries

Although the project was developed for a conference centre, the applications proved relevant far beyond the events industry.

Feedback from attendees confirmed that innovative AV solutions can help organisations across a wide range of sectors improve collaboration, communicate more effectively and create stronger visitor experiences.

Whether for a conference venue, auditorium, meeting environment or corporate workspace, smart AV technology opens up new possibilities for creating more flexible and future-proof spaces.

Looking back on a successful AVEX Customer Day

We look back with great pleasure on an inspiring afternoon filled with innovation, knowledge sharing and valuable conversations. We would like to thank all participants, partners and speakers for their presence and engagement.

Together, we demonstrated how technology can help organisations prepare for the future. We look forward to future editions where we can continue sharing inspiring projects, innovations and practical experiences with our customers and partners.